At es777, your personal data belongs to you. This Privacy Policy explains in plain English exactly what information es777 collects from Pakistani players, why we collect it, how it is stored, who it is shared with, and what rights you have over your own data. We believe transparency builds trust — and trust is the foundation es777 is built on.
All personal data and financial information transmitted between your device and es777 is encrypted using 256-bit SSL technology — the same standard used by major Pakistani banks including HBL, UBL, and Meezan Bank.
es777 does not sell, rent, or trade your personal information to advertisers or third-party marketing organisations. Your data is used solely for the purpose of operating the es777 platform and fulfilling our legal obligations.
You have the right to access, correct, and request deletion of your personal data held by es777. These rights can be exercised at any time by contacting the es777 data protection team at [email protected].
All es777 player data is stored on secure, access-controlled servers with strict internal access policies. Data access is limited to authorised es777 personnel with a legitimate operational need only.
es777 uses cookies to maintain your session, personalise your casino experience, and conduct analytics. You are in control of cookie preferences and can manage them through your browser settings at any time.
es777 does not retain your data indefinitely. Personal information is held only for as long as necessary to fulfil the purpose for which it was collected, or as required by applicable regulatory and AML retention obligations.
This Privacy Policy ("Policy") is issued by es777 ("es777", "we", "us", "our") and applies to all personal data processed in connection with the use of the es777 online casino and sports betting platform available at es777.cam (the "Platform"). This Policy should be read alongside the es777 Terms & Conditions.
es777 is committed to processing personal data responsibly, transparently, and in compliance with applicable international data protection standards. This Policy explains what personal data we collect from players in Pakistan and elsewhere, the purposes for which it is used, the legal grounds on which it is processed, how long it is retained, and the rights available to individuals in respect of their personal data.
By registering an account with es777 or continuing to use the Platform, you acknowledge that you have read and understood this Policy. If you do not agree with any part of this Policy, you should discontinue use of the Platform and contact us to close your account.
For the purposes of applicable data protection legislation, es777 acts as the data controller in respect of personal data collected from players using the Platform. As data controller, es777 determines the purposes and means by which your personal data is processed.
All data protection enquiries, subject access requests, and requests to exercise your data rights should be directed to the es777 data protection contact at with the subject line "Data Protection Request".
es777 collects the following categories of personal data from players in the course of account registration, KYC verification, platform usage, and customer support interactions:
| Data Category | Specific Data Points | When Collected |
|---|---|---|
| Identity Data | Full legal name, date of birth, CNIC number, CNIC document copy (front & back), gender | Account registration & KYC verification |
| Contact Data | Email address, Pakistani mobile number, residential address, city (e.g., Karachi, Lahore, Islamabad, Faisalabad) | Account registration |
| Financial Data | JazzCash account number, EasyPaisa wallet number, bank account details (HBL, UBL, Meezan Bank), deposit and withdrawal transaction history | First deposit & KYC verification |
| Gaming Activity Data | Games played, bets placed, wager amounts (PKR), game session timestamps, sports markets selected, bonus usage history | Ongoing during Platform use |
| Technical Data | IP address, device type, browser type and version, operating system, screen resolution, mobile network operator (Jazz, Telenor, Zong, etc.) | Automatically upon Platform access |
| Communication Data | Live chat transcripts, email correspondence, support ticket content, feedback submissions | When you contact es777 support |
| Responsible Gaming Data | Deposit limit settings, session time limits, self-exclusion requests, cool-off period activations | When you use responsible gaming tools |
es777 does not collect special category data (such as health data, religious beliefs, or political opinions) in the ordinary course of operating the Platform. Where such data is incidentally disclosed by a player — for example, in support communications — es777 will not process it beyond what is strictly necessary to handle the immediate query.
es777 collects personal data through the following channels:
es777 processes your personal data only where there is a valid legal basis for doing so. The table below sets out the primary purposes for which es777 processes personal data and the corresponding legal basis:
| Processing Purpose | Legal Basis |
|---|---|
| Creating and managing your es777 account | Contract performance — necessary to provide the es777 service |
| Processing PKR deposits and withdrawals via JazzCash, EasyPaisa, HBL, UBL, Meezan Bank | Contract performance |
| Age verification and KYC identity checks | Legal obligation — AML and gaming licence compliance requirements |
| Anti-money laundering monitoring and fraud detection | Legal obligation and legitimate interests |
| Providing customer support | Contract performance and legitimate interests |
| Sending promotional communications (bonuses, offers) | Consent — where you have opted in to receive marketing |
| Responsible gaming monitoring and intervention | Legal obligation and legitimate interests (player welfare) |
| Platform security, fraud prevention, and abuse detection | Legitimate interests |
| Analytics and platform improvement | Legitimate interests |
es777 does not sell your personal data to third parties. es777 does not share your personal data with advertisers, data brokers, or marketing agencies. Personal data is disclosed only in the following limited circumstances:
es777 engages third-party service providers who process personal data on es777's behalf and under es777's instruction, including: KYC and identity verification providers; payment processing partners (JazzCash, EasyPaisa, and banking partners); fraud detection and cybersecurity services; cloud hosting and data storage providers; and customer support platform providers. All such providers are bound by data processing agreements that require them to maintain appropriate data protection standards.
Casino games on the es777 Platform are supplied by third-party game software providers. These providers may receive limited technical data (such as game session identifiers) as part of the game delivery process. They do not receive your full identity or financial data.
es777 may be required to disclose personal data to regulatory bodies, law enforcement agencies, or courts of competent jurisdiction where required by applicable law, by a valid court order, or in connection with anti-money laundering investigations. es777 will provide only the minimum data necessary to satisfy the lawful request.
In the event that es777 undergoes a merger, acquisition, or sale of all or substantially all of its assets, personal data held by es777 may be transferred as part of that transaction. Affected players will be notified via email prior to any such transfer taking effect, and this Privacy Policy will continue to govern the use of transferred personal data.
The es777 Platform serves players primarily in Pakistan. Some of es777's third-party service providers operate internationally, meaning that personal data may be processed on servers located outside Pakistan. Where such transfers occur, es777 takes steps to ensure that appropriate data protection safeguards are in place, including contractual clauses that require recipients to protect personal data to a standard consistent with applicable international data protection frameworks.
es777 does not transfer personal data to jurisdictions that do not provide an adequate level of data protection without putting in place appropriate contractual or technical safeguards.
es777 retains personal data for no longer than is necessary for the purposes for which it was collected, subject to any legal obligations requiring longer retention. The following general retention periods apply:
Upon expiry of the relevant retention period, personal data is securely deleted or anonymised in a manner that prevents any possible re-identification.
es777 implements industry-standard technical and organisational security measures to protect your personal data against unauthorised access, accidental loss, alteration, or destruction. These measures include:
es777 uses cookies and similar tracking technologies on the Platform. A cookie is a small text file placed on your device when you visit the Platform. Cookies allow es777 to recognise your device on return visits, maintain your session, and personalise your experience.
es777 uses the following categories of cookies:
You can manage cookie preferences through your browser settings. Disabling strictly necessary cookies may affect your ability to use core Platform features. es777 does not use cookies to serve third-party advertising.
Subject to applicable data protection law and certain legal limitations, you have the following rights in respect of your personal data held by es777. To exercise any of these rights, contact us at with the subject line "Data Rights Request":
Request a copy of all personal data es777 holds about you, along with information about how it is processed.
Request correction of any inaccurate or incomplete personal data es777 holds about you.
Request deletion of your personal data where it is no longer necessary for the purpose for which it was collected, subject to legal retention obligations.
Request that es777 restrict processing of your data in certain circumstances, such as where you contest its accuracy.
Receive your personal data in a structured, machine-readable format and transfer it to another service where technically feasible.
Object to processing of your personal data based on legitimate interests, including for direct marketing purposes.
es777 will respond to all valid data rights requests within thirty (30) days of receipt. Where a request is complex or numerous, es777 may extend this period by a further sixty (60) days, and will notify you of the extension within the initial thirty-day period.
The es777 Platform is strictly for adults aged 21 years and over. es777 does not knowingly collect personal data from individuals under the age of 21. Age verification is a mandatory step in the es777 registration and KYC process.
If es777 becomes aware that personal data has been collected from a person under 21 years of age, that data will be immediately and permanently deleted, the associated Account will be closed, and any Funds in that Account will be handled in accordance with es777's minor-access policy and applicable regulations.
If you suspect that a minor has registered an account with es777, please report it immediately to with the subject line "Underage Access Report". All reports will be treated with urgency and confidentiality.
The es777 Platform may contain links to third-party websites or services, including payment processor login portals (JazzCash, EasyPaisa, HBL, UBL, Meezan Bank) and responsible gaming support organisations. When you navigate to a third-party site, you leave the es777 Platform and are subject to the privacy policy and terms of that third-party service.
es777 is not responsible for the privacy practices or content of any third-party website or service. es777 encourages players to read the privacy policies of any external sites they visit. This Privacy Policy applies only to data collected by es777 through the es777 Platform.
es777 reserves the right to update or amend this Privacy Policy from time to time to reflect changes in legal obligations, operational practices, or the scope of data processing activities. Material changes to this Policy will be communicated to registered players via email at least thirty (30) days before the updated Policy takes effect.
The "Effective Date" displayed at the top of this Policy indicates the date from which the current version applies. es777 encourages players to review this Policy periodically. Continued use of the Platform following notification of a Policy update constitutes acceptance of the revised Policy.
Previous versions of this Privacy Policy are available on request by contacting .
For all questions, concerns, or requests relating to this Privacy Policy, the processing of your personal data by es777, or to exercise any of your data rights, please contact the es777 data protection team:
When contacting es777 regarding data protection matters, please include your full name and registered email address to allow es777 to verify your identity and locate your account. For data access requests, identity verification may be required before es777 can provide copies of personal data.
At es777, data protection isn't just policy — it's practice. Over 500,000 Pakistani players trust es777 with their personal information because we put your privacy first. If you have any questions about how your data is used, stored, or shared, our support team is available 24/7 to provide clear, honest answers.